Our Theory Of Change

Some of the lessons that we learnt from applying behavioural-based methodologies in development work.

Change is anchored in human behavior:

We advocate to make progress on systems
failures that are anchored in human and systems
behaviors that are not reported or that are
extremely difficult to quantify and measure.

Change requires collaboration across silos:

Industries currently work in silos and solutions
are not integrated across sectors. Market-driven solutions are not reflective of actual needs and there is a wastage of resources due to lack of collaboration.

Change is long term & adaptive:

Investments are often made based on “technical” and “quick fix” solutions that cannot be achieved with short term goals. They require agility, reinvention and a tolerance for risk and uncertainty.

Sustainable change requires inclusivity:

Including missing or traditionally invisibilized
stakeholders is essential to get the full picture of
system failure diagnostics work.

Change requires understanding and honoring losses:

People don’t resist change, they resist loss.
Understanding and empathetic connection with
the loss of other stakeholders in changing the
status quo is essential to build alliances and ideate
sustainable, non-polarizing interventions.

Sustainable change is made possible by the coordination & behavioral change of purpose-driven individuals:

The power of the change that we are envisioning is in the activation of the agency we are investing into. We believe that when we give passionate, purpose-driven people the tools they need to thrive, they are able to positively transform society.


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